Email Superstars 15X5 · Shopify Hacks · Oct 28, 2026

Hire your first AI employee in 5 minutes.

Will Christensen's hack from today's session: the 15-1-1-5 rule for spotting the one task in your store that is ready to hand to an AI agent. Try it on your own work below, then book an hour to map the rest.

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The hack

The 15-1-1-5 rule

Write a task on a sticky note if it hits any of the first three thresholds. Hand it to an agent once you have done it by hand five times.

15min a daySmall and invisible. Most of the recoverable time hides here.

1hour a weekReporting, reconciliation, status chasing.

1hour a monthMonth end, billing, storage fees.

5times by handDone five times means the process is real. Fewer, and you'd automate a guess.

Then two filters: is it on the right person's plate at all, and should the business be doing it, or is it just something you have always done?

Try it now

Run one task through the rule

The task

Examples:

How often it eats your time

Times done by hand

If you found one

What the free audit covers

What you already run. Your stack, your data, who touches what. Most teams already pay for tools that overlap.
Find the constraint. Automating around a bottleneck instead of at it is the most common way this money gets wasted.
Inventory the repeat work. We walk the 15-1-1-5 list with you and pull out what is ready for an agent.
Rank it. Usually three objectives survive, in order, plus what to leave alone for now.
The first 45 days. What can run in six weeks, what needs ninety, and what it takes on your side.

Live client builds

What it looks like afterward

8 hrs to 45 minA weekly account game plan a founder used to build by hand.

$37,000Annual feed management contract retired, replaced by tooling the client's own team runs.

$1,200 per setProduct image sets that were bought in, now generated eight at a time in house.

30,000 SKUsCatalog and ad workflows for a $30M apparel seller whose last vendor stalled at 250 rows.

For 15X5 attendees

Take the hour. Keep the map.

A named constraint: one sentence on where the business is stuck.
A ranked list of what to automate first, yours whether or not you hire us.
The recording and notes, to act on with your own team.

Best fit: Shopify brands past the point where more headcount is the obvious answer, and agencies serving them where the founder is the bottleneck.

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